News and views from the leader in Online Performance Marketing

TwitterFacebookGooglePinterestLinkedIn

Tag Archives: performance marketing

LinkShare University Live @ Symposium West 2012 – Registration is Now Open!

Posted on by

Who Should Attend: LinkShare Advertisers, new or experienced, who want to improve the performance of your affiliate program Date: Tuesday, January 17, 2012 (the day before Symposium West) Time: 9 AM – 5 PM with continental breakfast and  executive lunch included Location: With Symposium West 2012 at the InterContinental Hotel, San Francisco, California What’s New: New in 2012! Prior to LinkShare University attendance this year, we are asking attendees to have a basic understanding of key Affiliate Marketing terms and LinkShare Network processes. This way, we can ensure that all attendees have the same baseline understanding, and we can present

Continue Reading…

Ramp Up Your New Affiliate Program at LinkShare University-Symposium East!

Posted on by

New Advertisers – don’t miss your chance to spend an entire day mingling and learning from LinkShare’s affiliate program management experts, Publishers, and other Advertisers at LinkShare University – Live at Symposium East 2011 in New York City  (on Monday, June 27th — the day before Symposium).  Space is limited and filling fast. Register now to save $50 off the on-site registration fee of $449 by June 20th. As a new LinkShare Advertiser, you’ve joined industry leaders who know that affiliate marketing is a low-risk, high-return strategy for online marketers.  Projections from Forrester Research indicate that spending on affiliate marketing

Continue Reading…

LinkShare Lightning Beta Is Now Open!

Posted on by

Today the beta officially opens for LinkShare Lightning – a completely new ad network from LinkShare specifically designed for e-commerce.  LinkShare Lightning was created in close collaboration with our Advertisers and Publishers, and we believe it will revolutionize online performance marketing. Just in time for the holiday season, LinkShare Lightning is the perfect complementary solution to Affiliate Marketing.  Advertisers can now leverage a powerful performance marketing tool that delivers results based on a target ROI. Publishers now have a low maintenance solution that complements Affiliate Marketing by filling open inventory with optimized ads that commission dynamically based on performance. Here

Continue Reading…

Content Marketing—for Your Website and Beyond

Posted on by

“The only marketing left is content marketing.” –Seth Godin, Marketing Guru Content marketing is providing useful, helpful, interesting, authoritative articles, audio podcasts, videos, images, and other rich media that engage people. The content can be online or offline; however, we’re focused on the online publishing aspects for advertisers and publishers in performance marketing. Outstanding, fresh content is one important factor to distinguish your merchant or affiliate website in the search engines and with online searchers. Marketers are all publishers today. You need to think like an editor. Here are some ways you can get in on the content marketing revolution:

Continue Reading…

CyberChimps