General News

We’ve launched a new page to help you keep track of the rapidly changing Internet Ad Tax law situation!  Simply select the state from the drop down menu for the latest status.  This is a dynamic situation and as a member of the community it’s vital you are informed on the latest developments. You can [...]

Today LinkShare’s parent company, Rakuten, announced a joint venture with Chinese search company Baidu.  The two companies will work together to bring the Ichiba model to China.  Ichiba is Japan’s largest Internet shopping mall with over 30,000 participating Merchants. What does this mean for LinkShare?  LinkShare is the affiliate marketing platform for Rakuten, so everywhere [...]

The PMA has received word that an advertising tax will be proposed in Virginia. If this tax passes, they predict over 100 advertisers will terminate their affiliate programs with Virginia publishers. The PMA’s effectiveness in fighting legislation that directly harms the income of affiliates will ultimately be bolstered by readiness. Please take a few minutes [...]

As you may have heard, an update over the weekend to some anti-virus software from a company called AVG is interfering with some LinkShare links between affiliates and advertisers. We assume this was unintentional. We discussed this with executives at AVG this morning, and expect this matter will be resolved soon. We will post more [...]

You may have read about the discussion surrounding questions of disclosure of financial relationships between bloggers and advertisers. At issue is when a blogger should disclose the fact they are receiving payments from an advertiser when writing about their products. The Performance Marketing Alliance has posted an opinion by  two attorneys with experience in Advertising [...]

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