Content Marketing

Often, one of the biggest roadblocks to successful business blogging is finding the time to write posts. If you’re struggling with this challenge, but you and some of your team members are already Tweeting (micro-blog) business-related topics and updating your business Facebook fan page and other social media sites, here’s an idea for you: “Curate” [...]

Here at LinkShare, we’re having a bit of fun in our office trading websites with funny pranks today. (We’re getting some work done, too, no worries!) Mashable put together a great April Fools’ Day  list to get us started. Let us know in your comments what some of your favorites are! Top online April Fools’ [...]

As an online marketer, you want to get the most “bang for your buck” with the time and money you spend on website and blog content creation. Quality online content is an inbound marketing magnet–it’s what attracts the search engines and the visitors to your site for you to convert them to sales.   Your website [...]

Bloggers and affiliate marketers can turn the new FTC (Federal Trade Commission) disclosure guidelines into a marketing tool. Transparency and integrity support your sales efforts and are a cornerstone of best practices in online marketing. You can increase your credibility and professionalism by letting your readers know about any payments or material you receive from [...]

Using  CSS to provide a printer-friendly document One of the basic concepts in web design is making things simple and user friendly. As a designer, I’m always looking for new and innovative ways to serve information to my client’s audience. A simple principle to understand, but not always simple to execute, is producing a printer-friendly [...]

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