Who Should Attend: LinkShare Advertisers, new or experienced, who want to improve the performance of your affiliate program
Date: Tuesday, January 17, 2012 (the day before Symposium West)
Time: 9 AM – 5 PM with continental breakfast and executive lunch included
Location: With Symposium West 2012 at the InterContinental Hotel, San Francisco, California
What’s New:
New in 2012! Prior to LinkShare University attendance this year, we are asking attendees to have a basic understanding of key Affiliate Marketing terms and LinkShare Network processes. This way, we can ensure that all attendees have the same baseline understanding, and we can present more advanced, interactive content at the event.
- Introduction to Affiliate Marketing for Advertisers–You can start right now and view this short video here:
- Pre-Launch Planning–basics of setting goals, strategy, competitive analysis, revenue and expense budget, marketing and creative needs (you must be logged in to your Advertiser Dashboard to access these videos)
- Making Your Best Impression in the Network–Learn how to think like a Publisher, stand out in the LinkShare Network, motivate your affiliates and communicate to build partnerships (you must be logged in to your Advertiser Dashboard to access these videos).
AGENDA HIGLIGHTS–Check out the details and complete agenda or download the PDF. Register now for $100 early discount
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Session 1: Growing Your Affiliate Program
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Session 2: Optimizing Your Affiliate Program
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Networking Lunch |
Meet with Publisher Panel members, other Advertisers, and LinkShare experts informally
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Session 3: Publisher Panel with Q & A
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Moderated panel discussion with 3 top Publishers and a LinkShare Publisher Network expert
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Session 4: KPIs, Analytics & Reporting
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Hands-on session to work in your own Advertiser Dashboard, run your analytics reports |
-by Sally Anne Dishong, Client Education Strategist