You may have read about the discussion surrounding questions of disclosure of financial relationships between bloggers and advertisers. At issue is when a blogger should disclose the fact they are receiving payments from an advertiser when writing about their products.

The Performance Marketing Alliance has posted an opinion by  two attorneys with experience in Advertising that contains a concise overview and information relevant to affiliates.

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2 Comments on “Analysis of the FTC guidelines on disclosure”

  1. Deanna Says:

    I reset my user name with twitter and now the tweetshop wont work.

  2. Sharath Says:

    Tweetshop is a nice tool but it could be made more user friendly. It can be integrated with the login itself. I mean to say, if I login, then I should be able to use it through my login so that only my advertisers are available in the dropdown. Also, it could be tweeked to show all text links of my advertisers, so that I can select a particular text link to be tweeted. This is my opinion. Maybe the technical team can tweak the tool. Thanks.