According to Business Week, SEO clicks convert about 25% higher, than PPC clicks
Last week I gave a presentation on How to Get Better Conversions: Search Engine Optimization (SEO) for Publishers. I thought it may be a good idea to give some brief pointers from the presentation, just to reiterate how following some of the basic [...]
Last week our clients came to New York City to enjoy networking, education, and some entertainment. Here is a list of the Top 10 things learned at LinkShare Symposium East:
10. Travel, Events, Music, and Books are popular shopping categories for “value shoppers” (PSB Research)
9. Joan Rivers “only shops on the Internet”
8. The meaning [...]
The legislative fight to block the anti-affiliate tax has changed quickly this week. Last weekend, on behalf of the PMA, we asked you to email some California legislators, and you did such a great job that they had our emails blocked.
We need to keep up the pressure, so the PMA is asking for your participation [...]
It shouldn’t come as a surprise that California is a hotbed for small Internet businesses. We posted this map earlier this year, which shows where LinkShare affiliates reside in the state.
Rebecca Madison from the Performance Marketing Alliance sent us the below note about the inclusion of the affiliate nexus bill into the budget bill [...]
North Carolina is the latest state to debate the affiliate tax. The bill is moving quickly through the state legislature. As this map shows, LinkShare affiliates blanket the state. Bills like this have the potential to harm these small Internet businesses.
North Carolina affiliates - act now and help prevent North Carolina affiliates [...]
