News and views from the leader in Online Performance Marketing


New & Notable Advertisers:, Optimum and Doyle & Doyle

Welcome New & Notable Advertisers to the network! This week we are excited to welcome newly launched Rakuten LinkShare advertisers, Optimum and  Doyle & Doyle. ————————————————————————————————- URL: | MID: 39109 is your one stop for all things navigation and GPS. Learn about navigation basics and how gps can enhance your everyday life, get expert tips for your nav system, and purchase a map update all in one place. HERE is the leading global provider of maps, traffic and location data (digital location content) enabling navigation, location-based services and mobile advertising around the world. HERE supplies comprehensive digital location content to power automotive

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Participate Now: Affiliate Benchmarks Survey

Now is your chance to participate in the Annual AffiliateBenchmarks Survey! AffiliateBenchmarks is committed to industry education and by participating in the industry's largest survey, you can give insight on best practices, trends and your own experience in affiliate marketing. Your opinion matters and can help strengthen the relationship between Advertisers and Publishers. Please take a few minutes to share your experience. All participants will receive a copy of the full survey results! PLEASE NOTE: The survey will close on August 19th. Take the survey today by clicking here. Best Regards, The Rakuten LinkShare Team

Featured Partner of the Week: PetSmart

MID: 13565 | URL: About PetSmart: As the largest specialty pet retailer of services and solutions for the lifetime needs of pets, we believe pets make us better people. Shop for your pet’s favorite food, pet supplies and apparel, crates and carriers and may other pet products for your dog, cat, fish, bird, reptile, or other small pets in your home. Featured Promotions: (Grab links in the dashboard!) Save up to 30% Biggest Sale of the Year! Offer valid 7.28 – 8.4 Free shipping on $49 or more! Offer valid 7.28 – 7.31 Save $10 off $60 or

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PerformanceIN: Affiliate Marketing Celebrates 20 Years

Affiliate Marketing Celebrates 20 Years! This week PerformanceIN took a look at the 20 year history of Affiliate Marketing – addressing preconceptions, how it  all started, and what the future may hold. The article includes thoughts from many affiliate industry leaders who have been in the space for years, even some since the beginning. Our own, Adam Weiss, General Manager of Rakuten LinkShare North America, represents our voice in the piece. Weiss is quoted in the piece focusing on how the channel has evolved, "the affiliate marketing industry has been an evolution driven by technology, and it’s only set to

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Tech Talk: Agile Release Management

The Engineering Team is the heart of project delivery and the release cycle is its heartbeat! This Tech Talk piece features thoughts from Rakuten Marketing TechTeam Members: Avneet Kaur, Program Manager, Quality Assurance Srishvini Velma-Kuchanna,  Senior QA Engineer, Technology The Technology Team at Rakuten LinkShare follows four best practices for effective Release Management. The primary objective of release management is to ensure that the integrity of the live environment is protected and that the correct components are released. In this article we will  provide an overview of some of the measures Rakuten LinkShare has implemented to respond faster, increase quality,

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