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Lucky Magazine to Attend Symposium New York!
Q&A with Lucky Digital Editor, John Jannuzzi

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Rakuten LinkShare is excited to announce that Lucky Magazine will have a presence at Symposium New York 2013. In preparation for the event we asked Lucky’s Digital Editor, John Jannuzzi, to tell us more about the magazine and how they interact with bloggers! Describe the Lucky girl today: The Lucky girl is tuned in at every step of the journey when it comes to shopping. She’s always been buying what she saw and loved in the magazine, but now she’s consuming content on a much broader scale via our website, social media and other digital platforms. She’s not only passionate

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Rakuten LinkShare Symposium New York 2013

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It’s time for Symposium New York 2013! Who’s ready? Follow the event on Twitter – We will be tweeting from @RakutenMKTG_US and using event hashtag #RMevents LinkShare University This morning Rakuten LinkShare is kicking off Symposium New York 2013 with LinkShare University! LinkShare Univeristy is a one-day educational training for Advertisers and Publishers. Advertisers will learn what it takes to manage a successful Affiliate Marketing Program. Publishers will discover strategic and tactical advice for creating and running successful partnerships. Both top Affiliate Program Managers and Network Development Managers will be in attendance for training and break-out sessions. Find out more

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Australia Launches Globally Recognized Brand
Lane Crawford

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Lane Crawford MID: 38299 www.lanecrawford.com Lane Crawford is Asia’s leading fashion and lifestyle specialty store carrying globally recognized and sought-after designer brands from Stella McCartney to Valentino. Their site is in English as well as simplified Chinese languages and offers worldwide express delivery services. Lane Crawford keeps shoppers in-the-know and connected to top designers, style makers and influencers from all around the world. Publishers receive a 10% commission on net sales excluding shipping, taxes and returns and have a 30 day cookie period. Visit the Lane Crawford page in the Rakuten LinkShare Dashboard and apply today. Rebecca Delaat Marketing Coordinator

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GAN Migration Tip of the Week: Communication Strategy

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The Rakuten LinkShare marketing team sat down with a few of our migration experts to share insights and best practices with you! We learned a few weeks ago that communication between the Advertiser and Rakuten LinkShare is key to a successful migration, today Joan, Senior Manager, Client Services shares with us the importance and strategy of the communication between Advertisers and Publishers. Q: What is the communication strategy behind elevating certain Publishers during the migration? A: I find it important to develop a tiered communication strategy depending upon the impact of the Publisher. The highest level tier is compiled of

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